Capturing Zero-Party Data at Health & Wellness Retreats
Retreats reveal preferences you can’t buy from a DMP—rituals, goals, motivations, constraints. With MAGNETIQ, attendees check in via QR, answer lightweight prompts, unlock content, and receive tailored perks after the event. The flow is consent‑forward and mobile‑first, so participation feels like part of the experience rather than a survey. Each step captures volunteered data at the moment of intent: routines, interests, product preferences, even mood or energy.
Those signals route guests into journeys that match their goals—sleep, stress, endurance, or recovery—and inform what you follow up with in the days and weeks after. Because prompts are structured, the data is clean and immediately usable in your CRM. You can trigger recommendations, content, or offers that feel helpful rather than promotional. Over time, the program becomes a personalized companion: attendees return to check progress, unlock new content, or join micro‑challenges that keep them engaged.
For operators, it creates a clear view of which sessions and experiences correlate with bookings, upgrades, or kit purchases. You leave with permissioned, zero‑party data and a repeatable path to deepen relationships well beyond the retreat.
Why it wins
- Consent-forward data collection
- Connect in-person activity to CRM
- Enable personalized follow-ups
Proof
Ready Set Mo leveraged MAGNETIQ to achieve 80% program engagement and over $10,000 in platform-driven sales.
Source: MAGNETIQ