Using UGC Campaigns to Drive Beverage Brand Earned Media

Beverage brands thrive on word-of-mouth and social shareability. MAGNETIQ’s UGC requests make it easy for customers to submit branded content with the proper rights, which can then be used in marketing or PR outreach. The approach generates authentic buzz without heavy ad spend.

Why it wins

  • Gather authentic, brand-safe content
  • Increase reach through customer networks
  • Support PR and earned media campaigns

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